Press Release: Charlottetown PE, June 11, 2012
Over $5000 in prizes was awarded to Start Up PEI Challenge 2012 winners at an event held at the Delta Hotel Harbourside Patio in Charlottetown on Friday evening.
The Start Up PEI Challenge was launched in April, and was designed to provide an award package of cash, in-kind services and invaluable mentoring. The package was created as a ‘pay it forward’ by local small business entrepreneurs Hannah Bell (The Solution Agency), April Ennis (Tinker Media) and Doug Keefe (Logikl), with additional sponsors adding to the goods and services offered as the Challenge progressed. Applicants had to be based in PEI, and submit a creative and short submission with simple guidelines – tell us your great idea and why you should be the one to win.
The Challenge was promoted entirely through social media including Twitter and Facebook, and at the end of May four finalists were selected from the numerous entries received in the competition over the past few weeks. Because of the number of additional sponsors lining up to support the Challenge, all finalists received a prize package tailored to their business needs, including business planning and financial advice, work/life balance training, and a month’s free membership at the Queen Street Commons.
Winner: Fierce Ink Press
Colleen McKie & Kimberley Walsh @fierceinkpress
- Publishing label with cooperative business model focusing on Atlantic Canadian Young Adult market
- Grand prize package includes $500 cash, business and project planning, website development, social media and marketing strategy, Google Ad Words and analytics, business card printing
First Runner Up: Local Food Calendar
Karen Mair, Jack LeClair, and Kate Westphal
Honourable Mention: Stay Golden
Devin MacGregor, Alex Khan, and Coltin Handrahan @letsgetgolden
Honourable Mention: Ultimate Game Tracker
Alex Taylor, Alex Davidson, Sean MacKay and Matt Perry
After the awards, Hannah Bell, founder of the Start Up PEI Challenge, was pleased to announce that the Challenge will be back in the future to provide opportunities and media exposure for even more small-business entrepreneurs with the next great idea. “Applications were creative, innovative, and demonstrated passion for PEI and for small business. It was very difficult to choose and what we realized is that there is a need for helping entrepreneurs connect with those who can help them – it’s all about the network – so we want to make that happen.”